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attract new customers

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Business

The Importance of Leveraging E-Commerce

With the business landscape forever evolving, leveraging e-commerce has become essential for businesses seeking growth.  Marketing metrics indicate that companies with a strong online presence achieve higher customer engagement, better brand visibility, and increased revenue.  Without an online store, businesses…
Bartercard New Zealand
March 11, 2025
A luxury hotel room
Hospitality

Selling Excess Inventory

In the cash economy, to sell excess stock, a business would typically apply a discount, run dealer promotions, or write off excess stock as a loss.  Bartercard helps companies put inventory, equipment, and employees to good use, converting downtime and spare…
Bartercard New Zealand
January 17, 2024
Young woman stretching body while working with laptop computer at her desk home office.
Lifestyle

Take a Break

In the last decade, the landscape of the business world has undergone significant changes. Factors such as lockdowns, remote work, and hybrid learning have impacted both businesses and families. Small business owners, in particular, have faced challenges, with some forced…
Bartercard New Zealand
December 14, 2023
Young businessmen and women meeting and brainstorming on brand ideas
Marketing

The Importance of Building Brand Authority

Building brand authority has emerged as a powerful strategy to establish credibility, trust, and influence within the market. Where consumers are discerning and competitive industries thrive, brand authority plays a pivotal role in differentiating businesses and fostering long-term success. What…
Bartercard New Zealand
November 8, 2023
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