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customer loyalty

Young businessmen and women meeting and brainstorming on brand ideas

The Importance of Building Brand Authority

Building brand authority has emerged as a powerful strategy to establish credibility, trust, and influence within the market. Where consumers are discerning and competitive industries thrive, brand authority plays a pivotal role in differentiating businesses and fostering long-term success. What…
November 8, 2023
Photo of a male customer service agent with headset working in call centre.

How to Handle Difficult Customers

Every business inevitably encounters dissatisfied, angry, or difficult customers. These challenging situations can significantly impact staff morale, customer loyalty, and a company's reputation. If you've seen videos on social media about customers actively disrupting a business out of frustration over…
September 3, 2023
Indoor shot of two young women friends smiles as they receive their hot drinks from the cafe counter. Happy young female friends buying coffee.

Ways to improve customer service and retention

In today’s competitive business landscape, customer service is fundamental in building strong relationships with patrons and driving business growth.  Providing exceptional service not only enhances customer satisfaction but also leads to increased loyalty and retention. Listen and understand customer needs…
July 23, 2023
Coworkers standing together around a table discussing business improvement ideas

Five Business Improvement Ideas to Implement this Year

2022 is the perfect time to consider new business growth strategies and aspirations. However, with the constant change over the past two years, many companies have experienced setbacks and had to drastically alter their business progression plans. It can be…
February 28, 2022
Group of businesspeople sitting round a table discussing change ideas
Business tips

Adapting Your Business to Embrace Change

Every day in business you’re faced with change. Some changes arise internally, others are placed upon you by rules, regulations, and the ever-shifting business environment. Some are positive changes you choose to make, to develop your business. Having a business…
October 19, 2021
Barista hears complaint from coffee shop customer

How to Deal with Unhappy Customers

Many of us have had to deal with unhappy customers as part of our business dealings, and it’s never easy. However, if we know what to say at the right time, the situation can usually be saved. In fact, we…
September 6, 2021
Customer opening package

What is the Role of Customer Service in Customer Retention?

Great customer service is the cornerstone of any effective customer retention strategy. It has the power to increase customer value and overall revenue, as returning customers offer more value than new customers. This suggests your customer service tactics and customer…
June 29, 2021

The benefits of offering a customer loyalty program

Customer loyalty is what every business strives for. To have loyal customers who support you, promote your brand, and keep returning with their friends and family is the ideal scenario for any business, no matter what product or service you…
April 8, 2021
Sign on shop exterior reading “we like you too”

Rewards Not Building Loyalty? Try Building a Community

Since Bartercard is a membership-based community, there are many local and national networking events designed to build your network. Through new contacts, business is constantly being conducted through our trade exchange, and additional new cash referral business is reciprocated as…
March 29, 2021