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Business

What You Need to Know About Brand Proliferation

Businesses are always looking for new ways to generate extra income and boost their market share. When a brand develops and markets new brands that are slight variations on similar, existing products, the result is a phenomenon known as brand proliferation. Below,…
Bartercard NZ
February 12, 2020
Business

Make marketing a full time job

Your brand is the sum of many parts, and most of them are based on perception. You are more than welcome to spread any information about your company that you'd like, but if your actions and public persona disagree with…
Bartercard NZ
July 12, 2016