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attracting new customers

Marketing automation, growth marketing strategy concept. Digital marketing automation tools used for all in one, email marketing, social media, customer journey, pricing, advertising, and loyalty.
Marketing

Maximising Your Marketing ROI

In today's economic climate, every dollar counts, especially for businesses striving to make the most of their marketing resources. Wasting time and money on hit-or-miss campaigns is simply not an option. It's crucial to plan and track your marketing efforts…
Anna
March 24, 2024
Social media marketing concept for marketing with applications
Business

The Importance of a Strong Online Presence

A solid online presence increases your visibility, enables you to connect with your target audience, engage potential customers, and drive fresh customer activity.  In this digital age, it's essential for any business looking to thrive and succeed. Visibility and Reach…
Anna
October 31, 2023
A fruit and veg stall displaying produce with price tags
Business

The Importance of Having a Clear Pricing Strategy

Establishing an effective pricing strategy is crucial for businesses to achieve profitability, attract new customers, and retain existing ones.  Finding the right price that balances value for money with sustainable profit margins requires careful consideration. The Need for a Pricing…
Anna
September 12, 2023
Two women sat discussing work at a desk with a laptop
Business

The Benefits of Having a Business Mentor

When the business world proves to be tediously competitive, having a business mentor can make a substantial difference in the success and growth of your venture. A business mentor plays a significant role in providing support, guidance, and expertise to…
Anna
August 20, 2023
Close-up of a man's hand using a calculator
BusinessFinance

Tips for Managing Business Finances and Budgeting

Managing business finances and budgeting effectively is fundamental for any business's long-term success and sustainability. Implementing sound financial practices can help business owners ensure that their company remains financially stable, can fund operations, and can achieve growth. Financial Management  Create…
Anna
August 9, 2023
Group of businesspeople smiling and talking with each other
Business

The Importance of Networking for Small Business Owners

Networking provides a valuable platform for small business owners to establish mutually beneficial relationships, exchange information, and tap into new opportunities. Building a strong network of contacts and connections in today's highly competitive business landscape has become a fundamental strategy…
Anna
July 30, 2023
Businessman looking at camera in modern conference room. Colleagues in the background.
Business tips

Habits That Drive Success

Running a successful business requires more than just hard work and dedication.  It involves a set of habits that help business owners navigate the challenges and complexities of the business world.  So, what are some of the most essential practices…
Anna
May 9, 2023
Female business owner holding tablet computer in clothes shop
Finance

Funding Capital Growth

Capital growth is an essential component of business expansion and success.  However, to achieve it, businesses require a significant amount of funding.  There are various options for funding capital growth, each with advantages and disadvantages.  We’re going to consider the…
Anna
April 18, 2023
Businessman analyses profitability of working companies with digital augmented reality graphics, positive indicators in 2023, businessman calculates financial data for long-term investments.
Business tips

Tips for a Successful New Financial Year

Planning for a new financial year is essential for every business to ensure its success. Here are some tips to help you prepare for the year ahead: 1. Review financial statements Review your financial statements from the previous year and…
Anna
April 2, 2023
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