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Short-Term Goals to Aid Your Long-Term Business Vision

Businesses set long-term goals to help them measure their success. However, as a business owner, you must also set attainable and specific short-term goals that support the bigger picture. Invest time to create scalable plans that will accelerate your business…
Anna
February 14, 2020
Business

What You Need to Know About Brand Proliferation

Businesses are always looking for new ways to generate extra income and boost their market share. When a brand develops and markets new brands that are slight variations on similar, existing products, the result is a phenomenon known as brand proliferation. Below,…
Anna
February 12, 2020
Business

Best Practices for Cross-Selling and Upselling

Research shows conclusively that your existing customers are your best chance at increasing your overall sales. Closing a deal with a potential new customer is tricky and doesn’t actually happen all that often—even if your sales team are virtuosos of…
Anna
December 12, 2019
BusinessBusiness tips

What is Discounting Costing You?

Everyone likes a bargain. Why pay full price for something when you can receive a discount? This is why discount websites are gaining popularity. They’re great for the consumer, but are they good for the merchant and small business owner?…
Anna
April 18, 2019
BusinessTechnology

Three tips to reach your customers online

Still wrapping your head around social media in your business? Here are three essentials when it comes to tapping into your market online and leveraging your brand socially. Choose platforms that support your brand Platforms that fit your brand will…
Anna
June 7, 2017
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