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content marketing

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How You Can Use Analytics to Increase Profits

There are many ways you can use the internet to increase business profits, and one of them is through Google Analytics. Businesses rely on analytics to get insight into their consumer base—their demographics, preferences, and spending behaviour. They can then…
October 29, 2020
Small business owner checks digital marketing campaigns on various devices

What Every SME Should Know About Digital Marketing

Digital marketing can be a complex arena to navigate, whether you’re a seasoned marketer or an old school small business owner. The landscape is constantly changing. More and more suppliers everyday join an ever-growing list of online advertising providers, which…
September 9, 2020
Woman working with notebook and laptop computer, writing content to get more customers

How to Get More Customers with Content Marketing

Content marketing is a valuable tool to grow your business. It should play an important role in your overall marketing strategy. Engaging, informative, and persuasive content helps you get more customers by providing them with the information they need to…
March 30, 2020
BusinessBusiness tips

The Importance of Marketing

As a small business owner, consistent, constant marketing plays a big part in making sure your audience knows you, what you offer and what makes you unique. It would be great to simply open the door to your business every…
November 18, 2019

How You Can Increase Sales Without Expensive Marketing

To increase business profits, you don’t need to allot a huge portion of your company’s budget. Even the best-planned marketing campaigns can fail. Every facet of business decision-making, including one’s marketing strategy, almost always involves risks, and a positive turnout…
November 15, 2019