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Young businessmen and women meeting and brainstorming on brand ideas
Marketing

The Importance of Building Brand Authority

Building brand authority has emerged as a powerful strategy to establish credibility, trust, and influence within the market. Where consumers are discerning and competitive industries thrive, brand authority plays a pivotal role in differentiating businesses and fostering long-term success. What…
Bartercard New Zealand
November 8, 2023
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Business

The Importance of a Strong Online Presence

A solid online presence increases your visibility, enables you to connect with your target audience, engage potential customers, and drive fresh customer activity.  In this digital age, it's essential for any business looking to thrive and succeed. Visibility and Reach…
Bartercard New Zealand
October 31, 2023
Innovation corporate business concept of two men shaking hands
Business

The Power of Collaborations and Building Partnerships

Collaborations and partnerships have become key drivers of success in the dynamic and competitive macro environment.  Business collaborations offer numerous benefits, including shared resources, expanded networks, increased market reach, and accelerated growth. Shared Resources and Expertise Partnerships allow businesses to…
Bartercard New Zealand
September 26, 2023
Photo of a male customer service agent with headset working in call centre.
Business

How to Handle Difficult Customers

Every business inevitably encounters dissatisfied, angry, or difficult customers. These challenging situations can significantly impact staff morale, customer loyalty, and a company's reputation. If you've seen videos on social media about customers actively disrupting a business out of frustration over…
Bartercard New Zealand
September 3, 2023
Man in suit showing two partners a paper
Business

Effective Delegation in the Workplace

Delegation of tasks among employees not only helps in achieving efficient workflow processes but also fosters workplace relations and empowers team members to take ownership of their responsibilities. The following explores various strategies for task delegation in the workplace —…
Bartercard New Zealand
August 23, 2023
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