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Business

Does Your Customer Rewards Program Make the Cut?

Competition for loyal customers can be fierce, particularly as we enter a period of recovery on the heels of the COVID-19 crisis. With loyal customers such a precious commodity in the business world, many businesses are finding new, innovative, and…
Anna
June 25, 2020
Business

Short-Term Goals to Aid Your Long-Term Business Vision

Businesses set long-term goals to help them measure their success. However, as a business owner, you must also set attainable and specific short-term goals that support the bigger picture. Invest time to create scalable plans that will accelerate your business…
Anna
February 14, 2020
Business

What You Need to Know About Brand Proliferation

Businesses are always looking for new ways to generate extra income and boost their market share. When a brand develops and markets new brands that are slight variations on similar, existing products, the result is a phenomenon known as brand proliferation. Below,…
Anna
February 12, 2020
Business

Best Practices for Cross-Selling and Upselling

Research shows conclusively that your existing customers are your best chance at increasing your overall sales. Closing a deal with a potential new customer is tricky and doesn’t actually happen all that often—even if your sales team are virtuosos of…
Anna
December 12, 2019
BusinessTechnology

Three tips to reach your customers online

Still wrapping your head around social media in your business? Here are three essentials when it comes to tapping into your market online and leveraging your brand socially. Choose platforms that support your brand Platforms that fit your brand will…
Anna
June 7, 2017